“I wish Boodles to be exceptional in every possible way.
We are different and have our own special character”
– NICHOLAS WAINWRIGHT –
The Boodles Family
With brothers Nicholas and Michael Wainwright at the helm, and cousins Jody and James representing the 6th generation of the family in the business, meet the faces who are keeping Boodles in the family.
Events are part of our DNA and, alongside creating beautiful jewellery, a real Boodles speciality. Each year we are involved with around 150 events in the UK and overseas, this is just one of the many ways in which we get to know our clients.
The Boodles Values
The foundation of Boodles values started in 1798 and evolved throughout the nineteenth century. Linking past, present, and future, and across six generations of one family, our commitment to these values ensures we remember our heritage, whilst constantly looking to the future.
We strive to be ‘jewellers of exception’ in everything we do. We aim to be both outstanding and unique, from the moment of sourcing the stone to presenting the jewellery to our customers.
We remain an independent family-run company, built on the fine British values of integrity, trustworthiness and inclusiveness. Our people and customers are encouraged to be themselves and feel like part of the family.
The distinctive Boodles warmth and friendliness is unusual for a fine jeweller. We are redefining luxury by giving our customers a welcoming atmosphere and inviting them to be part of the Boodles family’.
Our jewellery is the result of inspired design, tireless gem sourcing and exemplary British craftsmanship. Every piece has rarity and is created with remarkable attention to detail, doing justice to its wearer.
Boodles is delighted to unveil an exciting new collection of diamond-set ‘Pinky Rings’.
“Our Britishness is something that makes us stand out; we channel the country’s inventive spirit, quirky character and innovative craftsmanship.”
The Boodles Raindance Watch Launch
Boodles is excited to unveil the spectacular new ‘Raindance Watch’.
The Poetry of Landscape
Boodles is delighted to unveil its latest collection of Exceptional Jewels; ‘The Poetry of Landscape’.